These Millennial Apps Have Boomer Appeal

Money transfers, meal delivery and more help make your life easier

While many millennials are scoping social media on their smartphones, they’re also using apps for all kinds of things — from preordering lattes and checking public transport for delays to reading downloaded articles sans Wi-Fi and arranging for an at-home massage.

Millennials use apps more than any other generation, spending 86 hours per month on mobile apps to run their 24/7 lifestyle. “You can make apps hyperpersonalized,” says Tyler Becker, a 24-year-old marketing director at Social Media Week. “They allow you to have a little compartment for your very specific needs, right on your phone that’s always with you.”

Continue Reading →

Leave a Reply

Your email address will not be published. Required fields are marked *